MailChimp guide

When a user completes a pickzen, all captured information can be sent to a MailChimp list. This includes the lead information, selected answers, and information filled in from form-slides.

Let’s suppose we have a pickzen with these two slides:

To send your leads and user preferences to MailChimp, follow these steps:

Click on the answer settings for the Android answer:

Go to the Advanced tab and enter a key in the Answer key field:

Similarly, enter a key for the iOS answer:

Now, select the form slide and enter the field keys for the fields name, e-mail, and city:

In MailChimp there are some predefined Merge Tags as FNAME or EMAIL that have to be set as Field key to be mapped correctly in MailChimp lists.

Once configured all answers and fields, publish the pickzen, exit the editor and go the MailChimp integration:

Click on Add integration to create a new one and select the pickzen you want to integrate:

Find your MailChimp API Key in the Extras tab in your account:

The page that shows up has your API keys. If you don’t have any key, you can create the first one by clicking on the Create A Key button.

Create a List in MailChimp

Find your List ID in MailChimp:

The ID is the text in red.

Enter the API Key and List Id in the corresponding fields:

Now, put your answer and field keys that you defined previously in the Keys field separated by semicolons:

It is very important that they are separated by semicolons, otherwise, no information will be sent to MailChimp.

Now, define your list fields in MailChimp:

Finally, test your pickzen and verify that your leads show up in MailChimp:

Additional Note: It is also possible to send your leads to a specific group in a MailChimp list. Just add your MailChimp groups (interests) separated by semicolons to your List ID:

In this case, all generated leads from this pickzen will be sent to group1 and group2 in MailChimp.